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Elastine for the Blind
red dot: best of the best
red dot award: design concept 2007
Do you open your eyes when you shampoo? The simple application of texture to hair product bottles would mean you no longer have to.
When we shampoo our hair, we are not able to open our eyes because of the bubbles. We become 'blind' for a short while. The design proposal Elastine for Blind People presents a method for easily recognising each bottle of shampoo, conditioner and hair treatment without opening the eyes. The proposed design of the containers provides an easier way to choose the right bottle – texture recognition. They have been designed with three different textures, aimed at convenience and ease of use.
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